Item Detail Information
From an idea to Nike : how marketing made Nike a global success
Book
From an idea to Nike : how marketing made Nike a global success
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"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
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Title
From an idea to Nike : how marketing made Nike a global success
Call No
HD9992.U54
Authors
Sichol, Lowey Bundy
Subjects
Nike (Firm).--History--Juvenile literature.
Nike (Firm). fast (OCoLC)fst00668131
Nike (Firm).--History.
Sporting goods industry--United States--History.
Footwear industry--United States--History--Juvenile literature.
Athletic shoes--United States--History--Juvenile literature.
Sports--United States--Marketing--Juvenile literature.
Athletic shoes.
Footwear industry.
Sporting goods industry.
Sports--Marketing.
United States.
BUSINESS & ECONOMICS / Economics / General.
Sporting goods industry--United States--History.
Footwear industry--United States--History.
Athletic shoes--United States--History.
Sports--United States--Marketing.
History.
Juvenile works.
Language
English
Published
Boston : Houghton Mifflin Harcourt, [2019]
Publication Desc
115 pages : illustrations ;
ISBN
9781328453631

(paperback)

LCCN
2018032035
Series
From an idea to
Target Audience
Pre-adolescent
Dimensions
20 cm.