"Common Knowledge gets to the heart of one of the most difficult questions in knowledge transfer today: What makes a system work effectively in one organization but fail miserably in another? Going beyond "one-size-fits-all" approaches and simple generalities like upper management involvement and cultural issues, this important book will help organizations of every kind construct knowledge transfer systems tailored to their unique forms of "common knowledge"--And in the process create the best kind of competitive advantage there is: the kind that can't be copied." -- From the publisher.

Introduction --Creating and leveraging common knowledge -- Serial transfer -- Near transfer -- Far transfer -- Strategic transfer -- Expert transfer -- Looking across the five types of knowledge transfer -- Building an integrated system for knowledge transfer.