The head coach of the New York Jets shares the lessons he has learned in leadership and motivation throughout his career, recounting colorful stories from his work with the Jets and the Ravens as well as memories about his father, NFL coach Buddy Ryan.

Includes index.

2010 -- a wild ride -- Blunt-force trauma -- Son of Buddy -- Joining the family business -- Father of my own -- Tackling dyslexia -- Eat, pray, football -- Loving Baltimore -- The perfect owner -- Changing the culture of the Jets -- Mark Sanchez -- Filling out the roster -- The perfect formula -- Taking risks on players (and making my own mistakes) -- Sharing the big apple -- 2009 season -- Coach-speak: getting up in front of the players and coaches -- Hard knocks -- Revis: the art of the deal -- Bring it on: putting pressure on yourself -- Let's go snack -- We'll be back.