In today's ever-changing economic landscape, innovation has become even more of a key factor influencing strategic planning. This helpful volume will help the reader recognize and seize innovation opportunities. "The Harvard Business Review Paperback Series" is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe.

Includes index.

Creating new market space / W. Chan Kim, Renee Mauborgne -- Creating breakthroughs at 3M / Eric Von Hippel, Stefan Thomke, Mary Sonnack -- Building an innovation factory / Andrew Hargadon, Robert I. Sutton -- Knowing a winning business idea when you see one / W. Chan Kim, Renee Mauborgne -- Meeting the challenge of disruptive change / Clayton M. Christensen, Michael Overdorf -- Discovering new points of differentiation / Ian C. Macmillan, Rita Gunther McGrath -- From spare change to real change: the social sector as beta site for business innovation / Rosabeth Moss Kanter -- Enlightened experimentation: the new imperative for innovation / Stefan Thomke.