From bestselling author and Internet pioneer Steven Johnson, an essential book for anyone interested in innovation: the key texts on the topic from a wide range of fields as well as interviews with successful, real-world innovators, prefaced with an original essay from Johnson that draws upon his own experiences as an entrepreneur and author. In "The Innovator's Cookbook," Johnson compiles the best and most influential foundational texts and essays from field leaders including Stewart Brand, Clayton Christensen, Richard Florida, Teresa Amabile, Peter Drucker, Amar Bhide, and many more. New conversations on innovation from Ray Ozzie (former chief software architect at Microsoft), Beth Noveck, Jon Schnur, Katie Salen, Tom Kelley, and Brian Eno are included. With additional commentary by Johnson himself, this book reveals the innovation found in a wide range of fiends, including science, technology, energy, transportation, education, art, and sociology. Innovation is today's buzzword for a reason. The need to push forward, find new paths and new ideas in an ever-evolving world, is a vital part of business, of education, of politics, of our daily lives.

Unabridged. Compact discs. This audiobook is encoded in MP3 format and will only play on CD players that are MP3 compatible.

The discipline of innovation / Peter Drucker -- "Nobody cares what you do in there": the low road / Stewart Brand -- How to kill creativity / Teresa M. Amabile -- The rise of the creative class / Richard Florida -- The rules of innovation / Clayton M. Christensen -- Customers as innovators: a new way to create value / Stefan Thomke and Eric von Hippel -- Innovation blowback: disruptive management practices from Asia / John Seely Brown and John Hagel III -- The process of social innovation / Geoff Mulgan -- Venturesome consumption / Amar Bhidé -- A conversation with Brian Eno -- A conversation with Beth Noveck -- A conversation with Jon Schnur -- A conversation with Tom Kelley -- A conversation with Katie Salen -- A conversation with Ray Ozzie.