"Simplicity is arguably the most potent weapon in business--attracting customers, motivating employees, helping outthink competitors, and creating new efficiencies. Yet rarely is it as simple as it looks"-- Provided by publisher.

Simplicity is on a mission -- Simplicity is in the air -- Simplicity loves a leader -- Simplicity is a team sport -- Simplicity is true to the brand -- Simplicity fits all sizes -- Simplicity is sleeker -- Simplicity creates love -- Simplicity is instinctive -- Finding your road to simple.