Item Detail Information
The global code : how a new culture of universal values is reshaping business and marketing
Book
The global code : how a new culture of universal values is reshaping business and marketing
Copies
1 Total copies, 1 Copies are in, 0 Copies are out.
  • Share It:
  • Pinterest
Title
The global code : how a new culture of universal values is reshaping business and marketing
Call No
HF1365
Edition
First edition
Authors
Rapaille, Clotaire
Subjects
Culture diffusion.
Globalization--Economic aspects.
Culture and globalization.
Cosmopolitanism--Economic aspects.
Values--Economic aspects.
Industries--Social aspects.
Marketing--Social aspects.
Language
English
Published
New York : St. Martin's Press, 2015.
Publication Desc
xi, 291 pages ;
ISBN
9781137279712 (hardcover : alk. paper)
LCCN
2015011877
Dimensions
25 cm