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Mass communication : living in a media world
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Mass communication : living in a media world
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25 Total copies, 5 Copies are in, 20 Copies are out.
"Mass Communication: Living in a Media World" presents a highly accessible introduction to mass communication that equips students with the critical thinking skills they need to become savvy media consumers. To help students better retain the material, author Ralph E. Hanson uses a storytelling approach that weaves in examples drawn from everyday life. Readers are encouraged to consider the media industry from the inside out and, in doing so, discover the many dimensions of mass communication that operate in our society. -- From publisher's description.
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