A guide to effective self-promotion offers tips on how to communicate one's successes without being labeled an opportunist or egotistical, sharing practical examples of people in various work-life stages.

Originally published: Klaus & Associates, 2003.

Introduction: Lessons from My Father and Hollywood ---- I. Bragging Myths We Live and Die By --- II. What's So Good About You? --- III. The Business of Bragging In and Out of the Office --- IV. Techno-Brag: Tooting in the 21st Century --- V. Job Interviews: Bragging Your Way In the Door --- VI. Performance Reviews: The Good, the Bad, and the Ugly --- VII. When You Don't Have a "Real" Job --- VIII. When You're Out on Your Own --- IX. Brag Nags --- X.A Confession and Twelve Tooting Tips.