"Into Africa: A Guide to Sub-Saharan Culture and Diversity provides valuable advice for those who are interested in doing business or working with organizations in sub-Saharan Africa, for professors of African studies, for trainers and development assistance professionals, and for anyone else who wishes to learn more about this dynamic part of the world. In this thorough, lively and carefully researched book, authors Yale Richmond and Phyllis Gestrin explore the complex cultures of contemporary Africa and bring them to life. This new and expanded edition of Into Africa will bring readers up-to-date on the changes in Sub-Saharan Africa since the first edition was published 11 years ago, as Africa continues its adaptation to Western ways while retaining its cultural traditions and diversity. Among the new topics covered are changes in politics and business practices, trade with the United States and Europe, how the cell phone has changed communication in Africa, and the continuing threat of HIV/AIDS."--Publisher's description.

Rev. ed. of: Into Africa : intercultural insights. 1998.

The African community -- Face-to-face with Africans -- Coping with customs -- Doing business -- Working the workshops -- Regional differences -- Tips for travelers -- In conclusion: Africans, Americans, and African-Americans.