Item Detail Information
Journal of health care marketing.
Periodical/Serial
Journal of health care marketing.
-- JHCM
Copies
13 Total copies, 13 Copies are in, 0 Copies are out.
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Title
Journal of health care marketing. -- JHCM
Call No
362.1 068 8
Authors
John A. Walker College of Business. Center for Management Development
John A. Walker College of Business. Bureau of Economics and Business Research
John A. Walker College of Business. Bureau of Economic and Business Research
American Marketing Association
Academy for Health Services Marketing (American Marketing Association)
Subjects
Marketing of Health Services.
Marketing of Health Services--periodicals.
Medical care--Marketing--Periodicals.
Health services administration--Periodicals.
Health services administration.
Medical care--Marketing.
Gezondheidszorg.
Marketing.
Periodicals.
Periodicals.
Language
English
Published
Boone, N.C. : Center for Management Development, John A. Walker College of Business, ©1980-©1997.
Publication Desc
16 volumes : illustrations ;
ISSN
0737-3252
LCCN
83642097
Key title
Journal of health care marketing
Dimensions
28 cm.
Dates of Publication and/or Sequential Designation
Vol. 1, no. 1 (winter 1980-81)-v. 16, no. 4 (winter 1996).