Item Detail Information
The end of Detroit : how the Big Three lost their grip on the American car market
Book
The end of Detroit : how the Big Three lost their grip on the American car market
-- How the Big Three lost their grip on the American car market
Copies
1 Total copies, 1 Copies are in, 0 Copies are out.
Examines the business mistakes made by America's three top automobile manufacturers, discussing how the push to promote SUVs caused the loss of market shares in family, economy, and luxury cars.
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Title
The end of Detroit : how the Big Three lost their grip on the American car market -- How the Big Three lost their grip on the American car market
Call No
HD9710.U52
Edition
1st ed.
Authors
Maynard, Micheline
Subjects
Automobile industry and trade--United States.
Automobile industry and trade--United States--Forecasting.
Competition, International.
Language
English
Published
New York : Currency/Doubleday, 2003.
Publication Desc
327 p. ;
ISBN
0385507690
LCCN
2003055493
Dimensions
25 cm.